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Operation Green : Scheme launched to work for the betterment of farmers

The finance minister introduced a new scheme, Operation Greens, with a budget of 500 crores in the Union Budget 2018-2019. The Ministry of Food Processing Industries, or MoFPI, is currently in charge of Operation Green. The Nodal Agency for the Implementation of Price Stabilization Measures is NAFED. Operation Greens is a follow-up to Operation Flood, with the goal of promoting FPOs (Farmer Producer Organizations), processing facilities, Agri-logistics, and professional agricultural produce management.

Objectives of Operation Green Scheme

  • Prices for consumers and producers have stabilized thanks to careful planning in the creation of TOP clusters and the introduction of dual-use cultivars.
  • Improving TOP farmers’ value realization through targeted interventions that improve FPOs and TOP production clusters while also connecting them to the market.
  • Creating farm gate infrastructure, proper storage capacity, constructing appropriate agro-logistics, and connecting consuming centres to reduce after-harvest losses.
  • Increased food processing capacity and added value in the TOP value chain, with strong ties to production clusters
  • Creating a market intelligence network to gather real-time data on TOP crop pricing, demand, and supply.

The importance of Operation Greens

  • The goal of the Operation Greens program is to double farmers’ income by the end of 2022. It’s modelled after Operation Flood and aims to reaffirm the benefits of milk in vegetables and fruits.
  • When the production of vegetable commodities rises dramatically, prices plummet due to a lack of current storage capacity. As a result, the project aims to address the issue of storage capacity.
  • The Framers are frequently paid less than a quarter of what the consumer pays for the produce. This is due to India’s weak and limited links between processing and organized retailing.
  • Operation Greens will focus on these issues for essential ingredients rather than additional agricultural goods.

Operation Greens Scheme’s strategies

  • Short-term price stabilization measures
  • Long-term integrated value chain development projects.

Eligibility criteria

State Agriculture and other Marketing Federations, cooperatives, companies, Self-help groups, food processors, logistic operators, service providers, supply chain operators, retail and wholesale chains, and central and state governments and their entities/organizations will be eligible to participate in the program and receive financial assistance.

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